Public relations has been around for a long time. In the past, public relations was a one-way communication technique which is now a two way process called public relations. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics, through various media channels. In the traditional sense, the organization would communicate with its consumers by publishing information or ads in newspapers or magazines to reach out to their desired consumers.
However, with digital marketing becoming more popular and accessible, there has been a paradigm shift in how public relations is being practiced. We have seen organizations adopt new methods of reaching out to their desired consumers through social media channels such as Facebook and Twitter. This includes not only communicating with them but also listening to what they have to say about the company’s products and services
Ace360media is an emerging public relations firm that seeks to bridge the gap between Western-dominated PR practices and Nigerian culture within and outside Nigerian market. According to a recent interview with a team member, “We are committed to developing new PR strategies for our clients to help them expand their reach within and outside the Nigerian market, while staying true to values. We’ll help you with PR services that will give your business a voice on a national and international level while promoting your brand on a local level, and helping you to meet your goals faster.”
“We have the knowledge and experience to handle your company’s ambitious goals and unique interests” She said
Contact them today and get started on creating a campaign that will improve visibility and increase awareness for your brand!